I think the DVD cover should continue the colour scheme of the video, or even be an iconic shot from the video.
The packaging should be a 3 fold cardboard box with a detailed album sleeve and a special addition prize or item related to the video or band. this would increase interest and make the packed worth buying more that the CD.
The base colour could be black as it goes with all other colours. Other colors include on the cover could be blues or rustic reds. as these are the colours we hope to use in our video. the text on the cover should be simple and not intrusive.
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